Overview
A wholesale brand needed one storefront that could serve both retail shoppers and business buyers. We designed and built a modern e-commerce platform with flexible pricing, shipping rules and a clean admin.
Goals
- Sell to both B2C shoppers and B2B accounts from one storefront
- Manage a large catalog without slowing down the admin
- Support multi-zone shipping rules and bulk discounts
- Keep the storefront fast and fully responsive
What we built
- Unified storefront with B2B account pricing
- Product management with variants, media and stock
- Configurable shipping zones and rates
- Secure payments with card and invoice options
- Order management dashboard for staff
- Responsive design tuned for mobile checkout
Outcomes
- One platform replaces two separate shopping experiences
- Faster catalog updates with the new admin
- Cleaner checkout with higher mobile completion
- Foundation in place to add subscriptions and loyalty later